Specialising in the transformation of middle office processes, EDM Group are at the forefront of digital transformation - but they needed a website that reflected this. Using a GDD website design approach, Axon Garside designed, wrote and developed an entirely new website that is at the centre of an ongoing inbound lead-gen strategy.
Additionally, we created a calculator entirely in HubSpot that automatically generates a quote based on a pricing formula for visitors on the site; informing sales teams and enabling them to follow up on prospects much more quickly and efficiently. Overall, the site showcases the very best of EDM's brand identity, while providing an excellent site experience for users in what is a fairly complex industry.
“Our implementation team from Axon Garside was accessible, knowledgeable and responsive throughout the fast-tracked process. Our project managers made time to get on planning and update calls, give quick demonstrations and share videos to ensure we knew how to make updates as appropriate and keep the project moving along. They were quick to troubleshoot issues and test/snag before the website was launched. It was a pleasure working with Joanne and Ian from Axon.”
Jennifer H, EDM Group