CASE STUDY
M247 Global
M247 Global is a business connectivity and cloud services provider, delivering high-performance internet, cloud hosting, and cybersecurity solutions. They support thousands of organisations across 110 countries and wanted to capitalise on their global infrastructure to drive greater market share in key B2B sectors.
Following a prior inbound marketing engagement with M247 Global, they approached us to create a new website on HubSpot for their global operation. This meant consolidating their European and international websites into a central hub for global operations.




About the Project
M247 Global needed a new website that maintained a clear link to its UK counterpart, while also standing apart visually and structurally to reflect its distinct proposition.
Firstly, we worked with M247 Global to map out detailed user journeys across their international website, ensuring each page met the needs of both existing and prospective customers. Following this, we focused on essential modules and conversion points, and we wireframed and designed pages to support M247’s strategic objectives.
We also wrote all on-page copy, prioritising clarity and user intent, ensuring the messaging supported users in reaching the next step quickly and confidently.
Built on HubSpot CMS, the site integrates natively with M247’s CRM, enabling smarter lead tracking and ongoing optimisation through CRO testing. The flexibility of the platform means the site can evolve with the business, without sacrificing speed or performance.

"GAME CHANGER"
Here's what Anamaria Marinescu, Marketing Director at M247 Global, had to say about our work:
"Working with Axon Garside has been a game-changer for our marketing team at M247Global.
Their strategic input, deep understanding of the B2B tech space, and hands-on support helped us elevate our digital presence and generate higher-quality leads. It's been a valuable partnership that drives real results."
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