Their open minded approach to the project and trust in our capabilities, translates into the functionality, content and design best practice B2B websites should be made of.Thank you to our partner Rob Skinner of Skout PR, who has been a major asset to the project team by ensuring that the website does not only perform from a structural, functional and design perspective, but benefits from clear and succinct messaging.If you are looking at setting
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According to Forrester (2009), videos are already 53% more likely than text pages to appear on the first page of search results and once Google launches GAUDI web-wide, this statistic is NOT likely to decrease.   So what does that mean for B2B marketers?  Well, if you are not yet using video in your promotional mix, you are missing a trick. It is not only a great way to showcase complex products and demonstrate your know-how, but a
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The new axongarside.cms delivers a unique package of design flexibility and rich functionality that: Increases relevant site traffic • Latest easy to use SEO tools built into the system • Easy document upload • Search engine readable pdfs and images • News Feeds • Blogs and forum tools • Video/podcasts integration and streaming Improves conversion of visitors to prospects • Best practice site usability &
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Fact: People spend a lot of time and money on SEO and online marketing strategies yet waste most of the leads that these programmes generate. Most Googlers are at the early stages of the buying cycle which in B2B tech is typically eight months or more. They are either seeking justification for a project or exploring the options that might help solve the problem or pain that they are experiencing. Common sense and experience tells us that this is
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